LaROK, launched in 2004 by L’Koral Inc., is a spirited contemporary clothing collection consisting of highly stylized, fashion-conscious items that can complement any wardrobe. Known for its sexy style, LaROK enjoys the perfect balance of streetwise femininity and rocker chic with a significant focus on current fashion trends.
LaROK is popular among the Hollywood elite, LaROK celebrates fans ranging from TV’s Gossip Girls Blake Lively and Krysten Ritter to Desperate Housewives’ Eva Longoria, Silver Screen sirens including Twilight’s Christian Serrato, and Musicians like Mandy Moore, Taylor Swift and Victoria Beckham.
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